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Eastern Dragon is a fictional real estate company that offers a selection of the best apartment in the heart of Hong Kong, China.
Target audience
From 28 to 45 years old, Individuals who live alone.
Mission
The mission of the company is to help individuals who live alone to find the best apartments with affordable prices in Hong Kong, China.
Task
The task was to create a complete brand identity for the company from logo to the website.
Goal
The goal of the company is to establish Trust and credibility threw a visual identity that convey professionalism, reliability, and expertise.
After having the discovery and doing a lot of research on the business from competitors to the message of brand, culture and voice, I came up with the concept that reflects the Chinese culture which is the eastern dragon head that represents the brand values which are power, honesty, and safety combined with a building structure.
Thanks For watching!!
Do you need help with designing your logo or Brand Identity for your business? I'd love to collaborate with you and create something exceptional that resonates with your audience and establishes a strong emotional connection.
For work inquiries, please contact me at youkanaelhassen@gmail.com
Let's bring your vision to life!!
